About Josh Stailey

Authored 16 articles.

Our friend and contributor Josh Stailey passed away unexpectedly on September 10, 2011. We have valued his expertise and willingness to share his insights with us. We discussed the appropriateness of sharing content he provided before his death with his business partners at The Pursuit Group and they agreed sharing his expertise was a fitting tribute to Josh.

Josh Stailey was a 40-year veteran of the marketing and sales wars, a journalism-trained professional who understood the role of information and technology in today’s business world. A consultant and writer, he was a founding partner of The Pursuit Group, which specializes in designing and implementing demand-generation systems for small- and medium-sized businesses. He has also consulted with Fortune 500 companies on customer experience management and content system design.


  • Metrics in Your Business: What is Your One Number?

    Video, August 31, 2011

    With the plethora of ways to measure business performance, how do you not get lost in the complexity of it all? Josh Stailey shares how to find meaningful metrics for your business today.

  • What the Healthcare Reform Update Means for Your Business

    Video, August 17, 2011

    Josh Stailey with the Pursuit Group updates us this week on the latest developments with Healthcare Reform and how it will impact your business and your employees.

  • Software for the Sophomore Company

    Video, August 03, 2011

    Josh Stailey discusses some viable options that expanding enterprises must choose when evaluating software solutions for their growing business.

  • Sales and marketing and buying, oh my!

    Video, July 20, 2011

    We're not in sales anymore. The web is changing everything. Josh Stailey is back this week to talk about how you're selling cycle has changed and where your sales team fits in the big picture.

  • Small businesses are the true innovators

    Video, July 06, 2011

    Josh Stailey from the Pursuit Group is back again this week to talk a little about innovation and how you can innovate your business to keep your customers happier.

  • Key milestone reached in mobile device usage and what that means for you

    Video, June 22, 2011

    Josh Stailey from the Pursuit Group is here this week to share some interesting insight about mobile device adoption rates. For the first time, people are now using mobile devices more than a desktop or laptop computer and this is why you need to have a mobile strategy for your business now more than ever.

  • The Classic Leads Funnel Explained!

    Video, June 08, 2011

    Josh Stailey of the Pursuit Group explains this classic concept from leads, to prospects, to sales to maximize its potential.

  • Josh Stailey on the effectiveness of the 'Undercover Boss' method.

    Video, May 25, 2011

    Josh Stailey of the Pursuit Group consults with organizations to validate their business structure using the Undercover Boss methods, often producing unexpected results.

  • When do you go from selling to pestering?

    Video, May 09, 2011

    Josh Stailey of the Pursuit Group answers a popular question about how often can you talk to prospective clients before it becomes too much.

  • Size doesn’t matter

    Features, April 27, 2011

    A decade ago, a business bestseller with the title “It's Not the Big That Eat the Small...It's the Fast That Eat the Slow: How to Use Speed as a Competitive Tool,” came out with a brief flurry of hype, then disappeared. Pity. The book’s premise – that speed was the defining factor in business success – was forward-thinking at the time. Now, it’s become an essential survival tool.

  • Josh Stailey of the Pursuit Group on mobile marketing

    Video, April 27, 2011

    Josh Stailey from the Pursuit Group talks about taking your marketing campaign to where your customers are with mobile marketing. Mobile Marketing has a variety of features and benefits beyond the web.

  • Distance doesn’t matter

    Features, March 20, 2011

    A decade ago – when business journalists were “discovering” the Web - one of the most-hyped headlines was that every company could now sell world-wide. Like most over-heated rhetoric, the concept that distance no longer matters came and went with some notice and little real change. Most companies discovered that – while selling over great distances was indeed easier than before – fulfilling and servicing was hard enough to make it unprofitable.

  • Josh Stailey shares a valuable business book

    Video, March 16, 2011

    Josh Stailey of The Pursuit Group offers a business tip in the form of a book. The book focuses on entrepreneurship and how to break the curve from a practicing business to a corporation.

  • Josh Stailey offers advice on starting a marketing dialogue

    Video, March 14, 2011

    Marketing can be tricky and starting a dialogue can seem impossible. Marketing dialogue is key, as those who only use marketing monologues will fail. Josh offers his advice on how to start a marketing dialogue that wins versus a monologue that fails.

  • Josh Stailey discusses the classic sales cycle

    Video, February 14, 2011

  • Why your sales cycle doesn’t work any more

    Features, February 14, 2011

    For several years, small business owners have been telling us that their traditional sales process yields fewer closed deals and new customers. At first, it was a trickle, and they were concerned. Then it continued and they became uneasy. Now, the trickle has become a flood and they’re in panic mode.