Coca-Cola and Heinz Announce Partnership
Press release from the issuing company
Wednesday, February 23rd, 2011
The Coca-Cola Company and H.J. Heinz Company today announced a strategic partnership that enables Heinz to produce its ketchup bottles using Coca-Cola's breakthrough PlantBottle™ packaging. The PET plastic bottles are made partially from plants and have a lower reliance on non-renewable resources compared with traditional PET plastic bottles. The partnership is an industry-first, and one that both companies hope others will follow to transform how food is packaged around the world.
PlantBottle™ packaging looks, feels and functions just like traditional PET plastic, and remains fully recyclable. The only difference is that up to 30 percent of the material is made from plants. The plant material is produced through an innovative process that turns natural sugars found in plants into a key component for PET plastic. Currently, PlantBottle™ is made using sugarcane ethanol from Brazil, the only source widely recognized by thought leaders globally for its unique environmental and social performance.
"PlantBottle™ is revolutionizing plastic, and our partnership with Heinz is paving the way for industry-wide collaboration," said Muhtar Kent, Chairman and CEO of The Coca-Cola Company. "This partnership is a great example of how businesses are working together to advance smart technologies that make a difference to our consumers and the planet we all share."
