About Amie Marse
Authored 2 articles.
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How to Handle a Public Relations Crisis
Features, October 18, 2013
Admit it: None of us are as graceful as we think we are. We’ve all “stepped in it” so-to-speak and sometimes, the results aren’t pretty. Whether we’re out for a run or walking within the confines of our home, we’ve all had a clumsy moment with unintended consequences. Likewise, no matter how appropriately you run your business, if you’ve been in business long enough, then you’re bound to receive publicity you don’t like.
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How Google’s Recent Moves Matter to Business
Features, August 13, 2012
We have seen a lot of coverage of the Olympics and now, some tech stories have recently received a lot of coverage as well. The Apple versus Samsung court fight, the Mars rover, and breaking info about the iPhone 5 seemed to have dominated, but one player has been making some headlines that are rather significant - That would be Google.