Aaron's Brings Innovative Retail Experience to Valdosta

Thursday, April 29th, 2021

About Aaron’s “GenNext” Stores:

  • Aaron’s has developed several “GenNext” store concepts specific to individual markets –47 of these stores were open by the end of 2020 and over 60 are scheduled to open nationwide in 2021.

  • The cost of a “GenNext” makeover to an existing store varies by market, representing between a $300,000 and $500,000 investment.

  • Shoppers are greeted by larger, brighter, more colorful, and easier-to-navigate main showrooms featuring only new furniture, appliances and electronics. Pre-leased items, once intermingled with new merchandise, occupy a separate, smaller showroom.

  • Aaron’s shoppers can get same-day delivery of a wide selection of new and pre-leased merchandise directly from the store. That’s because the new, larger stores make room for more merchandise than older Aaron’s stores and larger warehouses allow for stores to carry more inventory.

  • The cumbersome process of filling out pages of paperwork to seek lease approval has been replaced by in-store computer kiosks and a mobile platform that allows customers to learn their buying power in less than three minutes.

  • GenNext stores nationwide are seeing more than a 20% increase in sales over older Aaron’s stores.

  • Aaron’s makes it quick and easy to shop for name brand furniture, electronics and appliances, from companies like GE, Samsung, Ashley and many more.

 

About The Aaron’s Company:

  • Headquartered in Atlanta, The Aaron's Company, Inc. (NYSE: AAN) is a leading omnichannel provider of lease-purchase solutions.

  • Aaron's engages in direct-to-consumer sales and lease ownership of furniture, home appliances, consumer electronics and accessories through its approximately 1,300 Company-operated and franchised stores in 47 states and Canada, as well as its e-commerce platform, Aarons.com. 

  • Aaron’s lease agreements provide consumers with flexibility and transparency, including Lifetime Reinstatement, a “No Credit Needed” policy and clear disclosures with no hidden fees.

 

  • Aaron’s lease-to-own service is NOT a loan. That means there is no credit contract and no interest is charged. Customers can cancel their leases at any time and return their items to Aaron’s with no further obligation and without penalty.

 

  • Aaron’s offers several different payment options. In fact, the majority of Aaron’s customers choose not to carry their lease the full term.

 

  • In 2020, Aaron’s generated approximately $1.7 billion in revenues and employs nearly 10,000 associates.